A little bit of travel ahead
So it is about to start, the so called silly season of travel around the world for Bowmore. In Europe we have a huge amount of events between now until mid December when it all draws to a close.
It maybe hectic but it something to look forward to and we are attending some great events with arguably Europe's premier show Whisky Live Paris kicking it all off this weekend! It is no surprise that this show is valued by most companies as France is now such an important market and this is so true for Bowmore. I have been practicing my French and I am looking forward to speaking about Bowmore to such an enthusiastic audience.
The two days before Paris, I am in Berlin, another hugely important and growing market at Copernicker WhiskyHerbst, a show I have not been to before but I hear great things. We will be doing a Bowmore masterclass this Friday so looking forward to talking Bowmore however not in German!
I am also a little dissapointed to be missing the inagural Whisky Luxe at the Scotch Whisky Experience in Edinburgh on Friday 7th September. Bowmore will be there and it looks like it will be a good innovation on the traditional whisky show, not for everybody of course but something different!
I am aim to do a little review on my movements over the next few weeks so keep checking back as we take Bowmore round Europe! Take a look at the event page for an update of Bowmore events worldwide in the coming months.